With a new trailer set for release on 5th March, Twentieth Century Fox have ramped up the anticipation for Ice Age: Continental Drift even further with a fantastic new featurette which fans of The Artist will be delighted with. Adapting the silent movie style that has seen the Oscar favourite hit the limelight, we see a montage of clips from the previous Ice Age instalments showing us the lead events heading into the fourth instalment. Clearly the Ice Age team has taken note of The Muppets‘ previous film-inspired trailers and adapted the idea for their own marketing purposes.
Check out the featurette below. In Ice Age: Continental Drift,” Scrat’s nutty pursuit of the cursed acorn, which he’s been after since the dawn of time, has world-changing consequences — a continental cataclysm that triggers the greatest adventure of all for Manny, Diego and Sid. In the wake of these earth-shattering upheavals, Sid reunites with his long lost family, and the gang encounters a ragtag menagerie of colourful new characters determined to stop them from returning home.
Ice Age: Continental Drift is released in UK cinemas on 6th July 2012 and stars Ray Romano, Denis Leary, John Leguizamo, Queen Latifah, Nick Frost and Alan Tudyk.
Source: Total Film