More than ever we are finding ourselves turning to alternate universes and suspending reality as part of our viewing pleasures. Why is it that we love to immerse ourselves in fantastical worlds? Is it to forget about the daily grind? To step out of our comfort zone? Or are we just thrill seekers after our next adrenaline rush?
Whatever the response may be – if Tom Cruise is comfortably within the heart of the action, smashing conspiracies, fighting mummies, then we are on the edge of our seats. He is firmly back with a bang playing the lead role in this year’s reinvention of the 1932 version of The Mummy, piloting crashing planes and coming back from the dead as a force to be reckoned with. A seemingly timeless actor who shows no signs of slowing down.
Despite the story being familiar to loyal audiences, the sarcophagi have been reinvented to bring the mighty mummies back into the spotlight, not only within the context of the Film Industry. Thanks to this reboot of an old classic, we also have a new vested interest in exploring these Egyptian creatures in museums, such as New Walk Museum in Leicester where the Ancient Egyptian Collection is one of the oldest and most frequented sections in the Museum. Visitors are curious and often have lots of questions to ask when visiting this particular exhibition. An app can also be downloaded when visiting the British Museum to enhance your experience of the mummies in the Museum Collection. There are over 120 mummies in this collection as well as mummified animals from Thebes and Abydos, such as fish, snakes, lizards and even gazelles.
The gaming industry has also seen a surge in interest in Egyptian-themed games. There are a plethora of Frankenstein and Egyptian-themed games online such as Cradle of Egypt and Civilisation V where gamers can immerse themselves in a journey around the land of sands, taking in the sights of the Pyramids and meeting Pharaohs along the way. The theme has also found a home in the casino game genre. The Mummy Slot, which is available online at a Vegas Casino is actually based on the 1999 film of the same name starring Brendan Fraser. The game features visuals and mechanics tied to the theme, including the Mummy Power and Mummy Respin rounds. There are now also opportunities to develop your logical thinking and reasoning skills through online activities such as The Mummy Maze.
The new release has sparked much interest and excitement and it is anticipated that the film will amass $40 million in its opening weekend alone! Perhaps profiting on our timeless interest in Mummies and their rich, vast history, Universal have planned to create at least another two films. In their 21st century upcycle, mummies seem to be just as fascinating to a modern audience than ever before.